Email marketing is a fantastic way to advertise and communicate directly with your existing and potential client database, by running engaging and informative Email campaigns.
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Along with your brand, your database is one of your biggest business assets. Building this database of current or potential future clients, is crucial to the growth of your business and online presence along with your sales. Therefore, one of the most effective forms of growing and nurturing your client database is Email marketing, where specific products and services campaigns are run, targeting either people who have bought from you in the past, or people who have considered doing so previously.